--- title: Insights | Eleanor Hanwell (4) description: Our insights into content production, including strategy, video, animation, live streaming, podcasting and photography. 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[Science & Pharmaceutical](https://www.pinpoint-media.global/sectors/science-pharmaceutical/) - [Agencies](https://www.pinpoint-media.global/sectors/agencies/) - [Careers](https://www.pinpoint-media.global/careers/) - [Insights](https://blog.pinpoint-media.global/insights) - [About](https://www.pinpoint-media.global/about/) - [Enquire](https://www.pinpoint-media.global/enquire/) What we think # Insights We often like to share our thoughts, ideas and even some of the things we get up to both here at PinPoint HQ and out and about on location. Browse our insights below. ![2020_01_07_1054_0891](https://blog.pinpoint-media.global/hubfs/2020_01_07_1054_0891.jpg) ## Eleanor Hanwell ![Eleanor Hanwell](https://app.hubspot.com/settings/avatar/a8e2a216d220909a6898025ecc15534e) ### Recent Posts #### [Are AI Voiceovers the future?](https://blog.pinpoint-media.global/insights/are-ai-voiceovers-the-future) Are AI Voiceovers the Future? From Siri to Alexa, chances are you are familiar with AI voices. But for many years, they’ve not really sounded, well, human! But now that is changing, with advances in technology AI voices are becoming more realistic, flexible and are being used more than ever. [View insight →](https://blog.pinpoint-media.global/insights/are-ai-voiceovers-the-future) ![Eleanor Hanwell](https://app.hubspot.com/settings/avatar/a8e2a216d220909a6898025ecc15534e) [Eleanor Hanwell](https://blog.pinpoint-media.global/insights/author/eleanor-hanwell) on 1 October 2024 #### [5 Reasons to Create Animated Demos](https://blog.pinpoint-media.global/insights/5-reasons-to-create-animated-demos) 5 Reasons to Create Animated Demos Did you know that when asked how they’d most like to learn about a product or service, two-thirds of people (66%) said they’d prefer to watch a short video? [View insight →](https://blog.pinpoint-media.global/insights/5-reasons-to-create-animated-demos) ![Eleanor Hanwell](https://app.hubspot.com/settings/avatar/a8e2a216d220909a6898025ecc15534e) [Eleanor Hanwell](https://blog.pinpoint-media.global/insights/author/eleanor-hanwell) on 1 October 2024 #### [Focus on Lifestyle Production](https://blog.pinpoint-media.global/insights/focus-on-lifestyle-production) Focus on Lifestyle Production Video content works. In fact 78% of video marketers say video has directly helped them increase sales. Whether you are already using video or are in the 17% who don’t know where to start with video, you need to make sure the video you create gives you a return on your... [View insight →](https://blog.pinpoint-media.global/insights/focus-on-lifestyle-production) ![Eleanor Hanwell](https://app.hubspot.com/settings/avatar/a8e2a216d220909a6898025ecc15534e) [Eleanor Hanwell](https://blog.pinpoint-media.global/insights/author/eleanor-hanwell) on 1 October 2024 #### [Are Instagram abandoning their USP?](https://blog.pinpoint-media.global/insights/are-instagram-abandoning-their-usp) Are Instagram abandoning their USP? Adam Mosseri the Head of Instagram recently posted a video about the new features the team are currently working on. [View insight →](https://blog.pinpoint-media.global/insights/are-instagram-abandoning-their-usp) ![Eleanor Hanwell](https://app.hubspot.com/settings/avatar/a8e2a216d220909a6898025ecc15534e) [Eleanor Hanwell](https://blog.pinpoint-media.global/insights/author/eleanor-hanwell) on 1 October 2024 [Previous](https://blog.pinpoint-media.global/insights/author/eleanor-hanwell/page/3) [All posts](https://blog.pinpoint-media.global/insights/all) [Next](https://blog.pinpoint-media.global/insights/author/eleanor-hanwell/page/5) See more [tel:01242300360](tel:01242300360)01242 300360 [mailto:hello@pinpoint-media.co.uk](mailto:hello@pinpoint-media.co.uk)hello@pinpoint-media.co.uk - - - - - - **Head Office** PinPoint Media, 2nd Floor, 43-45 Promenade, Cheltenham, GL50 1LE **London Office** PinPoint Media, 3rd Floor, 207 Regent Street London, W1B 3HH **Manchester Office** PinPoint Media, 13th Floor, Piccadilly Plaza, Manchester, M1 4BT ### Newsletter Sign Up All rights reserved 2026. ©PinPoint Media - [Terms & Conditions](https://www.pinpoint-media.global/terms-conditions/) - [Privacy Policy](https://www.pinpoint-media.global/privacy-policy/) - [Cookie Policy](https://www.pinpoint-media.global/cookie-policy/) - [COVID-19](https://www.pinpoint-media.global/covid-19/) ![get-a-quote](https://blog.pinpoint-media.global/hubfs/Jan2021/Images/Blog/get-quote.svg) ×