Why ESG is the Future of Marketing: A Gen Z Perspective

    Why ESG is the Future of Marketing: A Gen Z Perspective In 1991, Regis McKenna highlighted the importance of technology, company character, and serving consumers’ real needs as the keys to the future of marketing, proposing that “marketing is everything and everything is marketing”.
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    Tom Davies
    Tom Davies on 1 October 2024

    Supporting Mental Health in the 'New' Normal

    Supporting Mental Health in the 'New' Normal Mental Health matters, and it can be critical at work. To help to create a thriving workforce, you should support and promote your team’s health and wellbeing. This can have a knock-on effect on decreased employee turnover, efficiency, increased...
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    Eleanor Hanwell
    Eleanor Hanwell on 1 October 2024

    5 Reasons Why Video Content is Great for Selling

    5 Reasons Why Video Content is Great for Selling 78% of video marketers say video has directly helped increase sales and it’s not hard to understand why! With 78% of people watching some form of online video each week and 55% of people watching an online video every single day, the appetite for...
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    Eleanor Hanwell
    Eleanor Hanwell on 1 October 2024

    Supercharge Your Video Content with Micro-Moments

    Supercharge Your Video Content with the 4 Micro-Moments Today have you used your phone to check the time? Perhaps in the last week you’ve smelt some food and turned to your mobile to look up that cuisine for future reference. Maybe in the last month you’ve checked the news on your device for when...
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    Rachael Buchanan-Hughes
    Rachael Buchanan-Hughes on 1 October 2024
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